Best practices for transportation agency use of social media /
Best practices for transportation agency use of social media /
edited by Susan Bregman, Kari Edison Watkins, PhD.
- 1 online resource : text file, PDF
Includes bibliographical references and index.
1. Introduction -- 2. It's a social world / Susan Bregman -- 3. Fish heads and haiku : voices from the field / Susan Bregman -- 4. Using social media to connect with customers and community -- 5. Learning from customers and community -- 6. Agency considerations and policies -- 7. Tying it all together / Kari Edison Watkins.
9781466568617 (ebook : PDF)
Transportation agencies--Customer services--United States.
Transportation agencies--Public relations--Public relations.
Social media--United States.
Internet in public administration--United States.
Electronic books.
Includes bibliographical references and index.
1. Introduction -- 2. It's a social world / Susan Bregman -- 3. Fish heads and haiku : voices from the field / Susan Bregman -- 4. Using social media to connect with customers and community -- 5. Learning from customers and community -- 6. Agency considerations and policies -- 7. Tying it all together / Kari Edison Watkins.
9781466568617 (ebook : PDF)
Transportation agencies--Customer services--United States.
Transportation agencies--Public relations--Public relations.
Social media--United States.
Internet in public administration--United States.
Electronic books.