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Stanton, William J.

Fundamentals of marketing / William J. Stanton, Charles Futrell. - 8th ed. - New York : McGraw-Hill, c1987. - xx, 666 p. : ill. (some col.) ; 25 cm.

Includes bibliographical references and indexes.

0070609438 : 0071003045


Marketing.

658.8

Khulna University of Engineering & Technology

Funded by: HEQEP, UGC, Bangladesh