Fundraising for beginners : essential procedures for getting a fundraising program up and running.
Contributor(s): Stevenson, Scott C.Material type: BookPublisher: Sioux City, Iowa : Stevenson, Inc., Description: 1 online resource (55 pages).Content type: text Media type: computer Carrier type: online resourceISBN: 9781118704264; 1118704266.Subject(s): Fund raising | Nonprofit organizations -- Finance | Nonprofit organizations -- Management | Fund raising | Nonprofit organizations -- Finance | Nonprofit organizations -- ManagementGenre/Form: Electronic books.Additional physical formats: No titleDDC classification: 658.15/224 Online resources: Wiley Online Library
"Edited by Scott C. Stevenson"--Running title area.
Your Frame of Mind is Key to Success -- Develop a Plan of Action -- Define, Develop and Manage Your Database -- Build Board Support -- Position Yourself for Solicitation Success -- Profitable Direct Mail Ideas -- Connecting with Donors and would-be Donors by Phone -- Face-to-Face Asks: Cornerstone of Fundraising Success -- Special Events Garner Annual Giving Support -- Key Strategies to Realize Major Gifts -- Planned Giving 101.
Online resource; title from PDF title page (Wiley; viewed on May 22, 2013).