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Marketing : concepts and applications / Charles D. Schewe, Reuben M. Smith.
Material type:
TextSeries: McGraw-Hill series in marketingPublication details: New York : McGraw-Hill, c1980.Description: xxii, 665 p. : ill. ; 24 cmISBN: - 007055272X
- 658.8 19
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds | |
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Central Library, KUET General Stacks | 658.8 SCH (Browse shelf(Opens below)) | 1 | Available | 3010010227 |
Total holds: 0
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| 658.8 REE Industrial marketing : | 658.8 RUS Marketing / | 658.8 RUS Marketing / | 658.8 SCH Marketing : | 658.8 SCH Marketing : | 658.8 STA Fundamentals of marketing / | 658.8 STA Fundamentals of marketing / |
Includes bibliographies and index.
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