TY  - BOOK
AU  - Bhambra,A.S.
TI  - Handbook of effective marketing research
SN  - 8187317329
U1  - 658.83 
PY  - 1999///
CY  - New Delhi
PB  - Rajat publication
KW  - Marketing research -- Handbooks, manuals, etc
KW  - Marketing -- Recherche -- Guides, manuels, etc
KW  - Marketing.
N1  - Includes index
ER  -