TY - BOOK AU - Johnston,Ian AU - Muir, Carlyn, AU - Howard, Eric William, TI - Eliminating serious injury and death from road transport: a crisis of complacency SN - 9781482208269 (ebook : PDF) PY - 2014///] CY - Boca Raton PB - CRC Press KW - Traffic safety KW - Government policy KW - Traffic accidents KW - Electronic books KW - lcs N1 - Includes bibliographical references (pages 169-178) and index; chapter 1. Eliminating serious injury and death from road transport is not a pipe dream -- chapter 2. Serious crashes happen to real people -- chapter 3. The way we view safety is a big part of the problem -- chapter 4. The car in society -- chapter 5. Brief history of how land why science takes a back seat -- chapter 6. Evolution of safe system thinking -- chapter 7. Serious crashes have impacts way beyond those injured -- chapter 8. Approaching traffic safety as preventive medicine -- chapter 9. Speed moderation : the most difficult issue of all -- chapter 10. Confronting complacency -- chapter 11. Six vital steps toward zero; Also available in print format N2 - "The book explodes the myths that currently drive society's view of traffic safety and limit progress in reducing death and serious injury. It presents current scientific knowledge in a non-technical way and draws parallels with other areas of public safety and public health. It uses examples from the media and from public policy debates to paint a clear picture of a flawed public policy approach and offers preventive medicine principles to take the field forward"-- UR - http://marc.crcnetbase.com/isbn/9781482208269 ER -