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008 120510s2012 enk ob 001 0 eng
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019 _a808345284
_a846906375
_a961633192
_a962651113
020 _a9781119208181
_qelectronic bk.
020 _a1119208181
_qelectronic bk.
020 _z9781118351567
020 _z1118351568
020 _z9781118351512
020 _z1118351517
020 _z9781118351574
020 _z1118351576
020 _z9781119962694 (cloth)
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035 _a(OCoLC)793497236
_z(OCoLC)808345284
_z(OCoLC)846906375
_z(OCoLC)961633192
_z(OCoLC)962651113
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043 _ad------
050 0 0 _aHD2755.5
072 7 _aBUS
_x035000
_2bisacsh
082 0 0 _a658/.049
_223
049 _aMAIN
100 1 _aJones, Stephanie,
_d1957-
245 1 0 _aBRICS and beyond :
_bexecutive lessons on emerging markets /
_cStephanie Karen Jones.
260 _aChichester, West Sussex :
_bWiley,
_c2012.
300 _a1 online resource (xi, 287 pages).
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
504 _aIncludes bibliographical references and index.
505 0 _aPreface / by Prof Dr. Wim Naude -- About the author -- Introduction -- Doing business in emerging markets : risks, opportunities and practice -- First section: risks -- Country risk -- Politics and business in emerging markets -- Corporate social responsibility -- Ethics, transparency, and governance in emerging markets -- Business culture -- Cross-cultural management and people in emerging markets -- Second section: opportunities -- Marketing -- Implementing marketing ideas into and from emerging markets -- Entrepreneurship and innovation -- Technology, innovation, and new business ventures in emerging markets -- Third section: practice -- Strategy and operations -- Changing business strategies and operations in emerging markets -- Strategic alliances -- Western business and emerging market business : working together -- Lessons for global business -- What we can learn from the brics and beyond -- Reading list -- Glossary -- Index.
588 _aDescription based on print version record and CIP data provided by publisher.
520 _aWith its wide range of current case illustrations and concise summaries, this is a new-generation text that will welcome today & rsquo;s MBA student to the wider world of 21st century international business. & ldquo; & hellip;this book is needed not only because it looks at business from the BRICS points of view; it also looks at business from the point of view of tomorrow & rsquo;s business leaders, and the challenges that they will have to cope with. & rdquo; & mdash;Professor Jonathan Gosling, Centre for Leadership Studies, and co-founder, The One-Planet MBA, the University of Exeter, UK & ldquo; & he.
650 0 _aInternational business enterprises
_zDeveloping countries.
650 0 _aSocial responsibility of business
_zDeveloping countries.
650 0 _aDiversity in the workplace
_zDeveloping countries.
650 0 _aIndustrial management
_zDeveloping countries.
651 0 _aBRIC countries
_xForeign economic relations.
650 7 _aBUSINESS & ECONOMICS
_xInternational
_xGeneral.
_2bisacsh
650 7 _aDiversity in the workplace.
_2fast
_0(OCoLC)fst00895719
650 7 _aIndustrial management.
_2fast
_0(OCoLC)fst00971246
650 7 _aInternational business enterprises.
_2fast
_0(OCoLC)fst00976774
650 7 _aInternational economic relations.
_2fast
_0(OCoLC)fst00976891
650 7 _aSocial responsibility of business.
_2fast
_0(OCoLC)fst01122851
651 7 _aBRIC countries.
_2fast
_0(OCoLC)fst01896747
651 7 _aDeveloping countries.
_2fast
_0(OCoLC)fst01242969
655 4 _aElectronic books.
655 7 _aElectronic books.
_2local
776 0 8 _iPrint version:
_aJones, Stephanie, 1957-
_tBRICS and beyond.
_dChichester, West Sussex : Wiley, 2012
_z9781119962694
_w(DLC) 2012016641
_w(OCoLC)769991381
856 4 0 _uhttp://onlinelibrary.wiley.com/book/10.1002/9781119208181
_zWiley Online Library
938 _aBooks 24x7
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