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008 130918s2014 fluadf ob 001 0 eng d
020 _a9781466567511 (ebook : PDF)
040 _aFlBoTFG
_beng
_cFlBoTFG
_erda
043 _aa-ii---
090 _aTS171.4
_b.S56 2014
092 _a658.57520954
_bS617
100 1 _aSingh, Amitoj,
_eauthor.
245 1 0 _aManaging emotion in design innovation /
_cAmitoj Singh.
264 1 _aBoca Raton :
_bTaylor & Francis,
_c[2014]
300 _a1 online resource :
_btext file, PDF
336 _atext
_2rdacontent
337 _acomputer
_2rdamedia
338 _aonline resource
_2rdacarrier
504 _aIncludes bibliographical references and index.
505 0 _a1. Introduction -- 2. Literature-oriented research framework -- 3. Evolution of research methodology -- 4. The sociocultural segmentation of biking -- 5. Emotive quality of biking segments -- 6. Emotion-centered research framework for design innovation.
520 _aAuthor's Preface: "How to Manage Emotions in Design Innovation In today's time frame, emotions are paramount to people, and emotional relationships are becoming more and more desirable. An extension of emotional relationships is the affinity we feel with the products that we consume in this physical world. It has become essential to explore a manner in which emotions play a vital role in the physical world with which we surround ourselves. Our ambitions, desires, and needs are all driven by our emotions. The products in the physical world support and propel these aspirations and can be seen as a reflection of our emotional desires. This has implications in the architecture design, interior design, fashion design, design of home appliances, automobiles, lifestyle products, etc. The physical world can thereby be seen as an extension of emotion-based human aspirations. Styling is an integral part of any product design and development process. During the styling process, a designer imparts emotive qualities to products. With the diminishing technological differences among products, these emotive qualities play an increasingly significant role in enhancing the desirability and sense of ownership towards the product. However, the absence of quantitative tools to evaluate and determine the emotive quality required in product innovation leads to uncertainty in the styling process. The Concept of Emoha This book proposes a new emotion-centered research framework for product styling that can be used for managing emotions in design innovation process"--
_cProvided by publisher.
530 _aAlso available in print format.
650 0 _aProduct design
_zIndia
_vCase studies.
650 0 _aMotorcyclists
_zIndia
_xPsychology.
650 0 _aMotorcycles
_xDesign and construction.
650 0 _aNew products
_xPsychological aspects.
650 0 _aConsumer behavior.
650 0 _aEmotions.
655 7 _aElectronic books.
_2lcsh
776 0 8 _iPrint version:
_z9781466567504 (hardback)
856 4 0 _uhttp://marc.crcnetbase.com/isbn/9781466567511
_qapplication/PDF
_zDistributed by publisher. Purchase or institutional license may be required for access.
999 _c14842
_d14842