| 000 | 00904nam a2200241 a 4500 | ||
|---|---|---|---|
| 008 | 120605s1980 nyua b 001 0 eng d | ||
| 010 | _a79013395 | ||
| 020 | _a007055272X | ||
| 040 |
_aDLC _cDLC _dDLC _dBD-KhUET. |
||
| 082 | 0 | 0 |
_a658.8 _219 |
| 100 | 1 |
_aSchewe, Charles D., _d1942- |
|
| 245 | 1 | 0 |
_aMarketing : _bconcepts and applications / _cCharles D. Schewe, Reuben M. Smith. |
| 260 |
_aNew York : _bMcGraw-Hill, _cc1980. |
||
| 300 |
_axxii, 665 p. : _bill. ; _c24 cm. |
||
| 490 | 0 | _aMcGraw-Hill series in marketing | |
| 504 | _aIncludes bibliographies and index. | ||
| 650 | 0 | _aMarketing. | |
| 650 | 0 |
_aMarketing _xProblems, exercises, etc. |
|
| 700 | 1 | _aSmith, Reuben M. | |
| 999 |
_c5611 _d5611 |
||
| 952 |
_p3010010227 _40 _eAsia Foundation _00 _bKUETCL _10 _o658.8 SCH _d1987-02-01 _t1 _70 _cGEN _2ddc _gGift _yBK _aKUETCL |
||